Our ethics

• We use holistic principles in the formulation of our diets
• We use produce of organic farming methods where we can
• We use dogs and cats belong to members of the public as our ‘tasting panel’
• We use products from local suppliers where possible
• We only use products which can be properly digested
• We do not use products from inhumane farming systems
• We do not use unsuitable chemicals of any description for product preservation, fortification, taste enhancement or appearance, or for any other reason.
• We do not use laboratory animals for testing
• We do not use unsuitable by-products